An expert in any field is a person who knows enough about what's really going on to be scared. PLAUGER
2008-03-28
Dr Pepper Will Give Everyone* in America a Free Soda If Axl Rose Releases New Guns N' Roses Album, Chinese Democracy, In 2008
* Guitarists Slash and Buckethead Will Not Be Eligible For Free Soda
Une super idée toute simple. Si Guns N' Roses sort son album "Chinese Democracy" cette année (en production depuis plus de 17 ans...), Dr Pepper s'engage a donner un soda gratuit à tous les américains.
ThatsMyMouse shares your mouse position with other visitors on the same webpage.
The internet has traditionally been a very solitary experience. Despite the millions of people who use it every day, we only interact with a very small number.
Any website owner knows that it's a tiny percentage of people who visit a site who will participate in posting comments or submitting any information.
ThatsMyMouse solves that problem, by allowing people to passively interact. Just by navigating through a webpage you can interact with the people on it.
Since it's written in JavaScript (and supports all major browsers) it works for 95+% of visitors after a website places a single line of JavaScript on their page. You can see, talk and interact with anyone who browses to the same page as you.
Une belle initiative de MoveOn.org afin laisser la parole à tous les citoyens à propos de Monsieur Obama: le site http://www.obamain30seconds.org/.
Le message est simple: bâtir une annonce de 30 secondes pour propulser Obama à la présidence. La meilleure pub sera diffusée à la télévision et le gagnant recevra un certificat cadeau de 20 000$ pour du matériel audiovidéo.
Les membres du jury? Ben Affleck, Matt Damon, Moby, Olivier Stone, et une foule de personnalité connue.
Gary Vaynerchuck était conférencier au Strategic Profits Internet Marketing Conference. Gary est le propriétaire de Wine Library TV et un expert de plus en plus renommé dans le domaine du vin. Il produit un capsule quotidienne de 20 minutes à propos du vin. 60 000 personnes écoutent sont vidéocast tous les jours.
Et que peut nous apprendre Gary?
He encourages all Internet Marketers to give ALL their content for FREE instead of ethically tricking people to share a FREE report expecting sales on the backend with higher priced products. Give value to readers, give information for FREE but market the hell out of it!
Content is King, Marketing and PR is the Queen and we all know who runs the household. This concept alone paid for my entire trip to the Strategic Profits event. For the next 3 years, the internet game will be a combination of your web 2.0 social media knowledge and skills in Internet Marketing. I have spent all of my time learning from the best and only from the best. I do hope I can share with all Filipinos out there.
Be a BIG part of the conversation. This is tough and requires hard work that not all internet marketers would embrace. You need to leave comments on all the blogs of people, answer every email, and empower readers to interact with your brand. Gary responds to each and every email that he receives ( about 1,000 messages/ day) !
Legacy > Currency. Live and strive to work on your legacy NOW. Don't wait to grow old and waste your time with things that are not important in life. I love Gary for this quote and this is also how I want to live my life. I want to dedicate my life in leaving a legacy in the Philippines.
Follow your heart. Love Everyone. This is my motto from now on and I encourage all of you to follow what your heart's desire. God planted seeds of holy discontent in your heart and I know you can hear it. It is up to you if you want to follow your heart. Make that decision today!
Un article très intéressant sur l'importance du consommateur pour Amazon et son fondateur, Jeff Bezo.
Une petite citation:
Amazon says it has somewhere on the order of 72 million active customers, who, in the last quarter, were spending an average of $184 a year on the site. That’s up from $150 or so the year before. Amazon’s return customer business is off the charts. According to Forrester Research, 52 percent of people who shop online say they do their product research on Amazon. That is an astounding number.